Chongqing Culture and Tourism Promotion in Shenzhen Concluded

From December 7 to 8, Chongqing Culture and Tourism Promotion in Guangdong-Hong Kong-Macao Greater Bay Area 2021 was held in Shenzhen. Under the theme "A Land of Natural Beauty, A City with Cultural Appeal," the promotion aims to enhance the image of Chongqing's cultural and tourism brands, better promote the cooperation between the two cities in culture, tourism, and commerce, and stimulate the potential of cultural and tourism consumption between the two cities.

Flash mob setting off a craze of Bayu style

Early winter in Shenzhen is warm. On December 7, staff from 28 districts and counties and employees from 18 cultural and tourism enterprises of Chongqing visited the colorful Shenzhen Window of the World, the integrated shopping center Coco Park Shenzhen and the bustling Marine Park. Led by the head of Chongqing Municipal Commission of Culture and Tourism Development, they visited Shenzhen and guests there to Chongqing on behalf of the hospitable people in Chongqing. The folk song Beaming with Joy at Sunrise played on suona, a Chinese double-reed horn, was heard first. The true feelings of the player are impressive. The Work Songs of the Yangtze Boat Trackers enables the locals in Shenzhen to experience Chongqing's unique culture of boat trackers, and the hand-waving dance Glittering expresses the hospitality and sincerity of Chongqing people to the fullest extent. Inheritors of Mudong folk songs were singing happily in a loud voice, allowing the audience to feel the simple happiness of labor. At dusk, spicy hotpot-themed performances were staged. These folk songs with resounding, clear, and melodious voices and folk dances with distinctive Bayu features made the audience soak up the cheerful atmosphere and aroused a deep longing for a visit to Chongqing.

To attract the local guests, representatives from Chongqing waved such cartoon images as Huoguowa (lit. brother hotpot), Hongyemei (lit. sister red leaf), and Xuebaobao (lit. baby snow) as well as banners with words like "Welcome to Chongqing" and "Chongqing, An Ideal Tourist Destination." Quite a few people were attracted to take photos and shoot videos, and some residents participated in the hand-waving dance. What a bustling scene! Some online influencers in Shenzhen also gathered on the spot and recorded the whole flash mob to better promote Chongqing's cultural and tourism resources to the locals. As the most tourist-friendly city, the internet-famous Chongqing set off a craze of Bayu style through a flash mob in the Greater Bay Area!

Wonderful promotion displaying Bayu features

The Chongqing Culture and Tourism Promotion mainly comprised the promotional event and the cultural and tourism flash mob. During the promotional event on the afternoon of December 8, representatives of Chongqing's urban areas and northeast and southeast areas introduced their localities' cultural and tourism characteristics. Those from Wulong District, Simian Mountain, Mount Jinfo, and the scenic regions in Fuling District promoted and interacted with Chongqing's rich natural landscapes and resources. Through the promotion event, the attendees understood the different features of Chongqing, including the magnificent Three Gorges and the graceful Wuling Mountain and the fantastic mountain city landscapes and the bustling main urban areas. The all-around and multi-dimensional promotion forms and contents allow the guests to feel Chongqing's historical and cultural charm. Qin Dingbo, deputy director of the Chongqing Municipal Commission of Culture and Tourism Development, made a speech. He invited travel agencies in Shenzhen and friends from all parts of the world to Chongqing for researching and sightseeing to facilitate cooperation and jointly create a better future!

Seven representatives from Chongqing also introduced the latest status of Chongqing's cultural and tourism development to the guests engaged in Shenzhen's cultural and tourism industry and the invited media and promoted a number of Chongqing tourism routes on site. In addition, the sponsor also set up an exhibition area for Chongqing's cultural and creative products made based on the city's intangible cultural heritage items, showing Shenzhen's guests the achievement of Chongqing in intangible cultural heritage inheritance and cultural innovation.

Bayu features will make locals happy, and tourists attracted to visit

Chongqing is famous for its mountains, rivers, bridges, hot springs, and nighttime economy. The magic city boasts wonderful natural and cultural landscapes, such as the world-renowned Three Gorges along the Yangtze River, the world cultural heritage Dazu Rock Carvings, and the world natural heritage Wulong Karst. It integrates the cultures of Bashu, Three Gorges, the War of Resistance, revolutions, the united front, and migration. With various folk customs blending, the city is characterized by spicy hotpot and hospitable people. "A Land of Natural Beauty, A City with Cultural Appeal" is the best description of Chongqing.

Chongqing has attracted numerous impressive literati throughout the ages with the world's largest-scale natural landscapes, including mountains stretching far and majestic rivers. Shenzhen is one of the top 10 popular tourist destinations globally, with countless scenic spots and lots of characteristic downtown streets. The holding of Chongqing Culture and Tourism Promotion in Shenzhen helps facilitate exchanges and cooperation between the two cities and promote high-quality development of Chongqing's culture and tourism industry. Moreover, it can further enhance Chongqing's reputation and popularity, focusing on its tourism brand of "A Land of Natural Beauty, A City with Cultural Appeal" and continuously expanding the influence of the cultural brand value of "A Tour in Chongqing, A Gain in Vision."