Chongqing- Fengjie County of Chongqing will hold the 2021 5th "China - Baidicheng" International Poetry Festival and the 3rd China - Chongqing Fengjie International Orange Fair, integrating "agriculture, culture, and tourism" and showing the "sweet business" under the high-quality development and life, according to the press conference held on December 8.
The two big events held together will highlight the deep integration of "agriculture, culture, and tourism." (Photo/ Fengjie County)
From December 13 to 18, a series of activities present the cultural deposits of Fengjie
According to Gong Yisheng, Mayor of Fengjie County, the International Poetry Festival will be held in Fengjie County from December 13 to 16. Since 2017, Fengjie has held the poetry festival for four consecutive years and the orange fair for two consecutive years, the branding and influence of the festival have continued to rise.
Meanwhile, this year's International Orange Fair will be held in Fengjie from December 14 to 15 with orange exhibition and sales activities; from December 17 to 18, an opening ceremony and the auction of oranges from the seed tree and the Fengjie Orange Expo will be held in Guanyinqiao Square, Jiangbei District, Chongqing.
It is worth mentioning that the opening ceremony of the poetry festival, which incorporates new ideas, new elements, and new content, will be presented on the evening of December 14. It will present Fengjie's rich humanistic history and the new appearance of the "poetry city" with the times in a multi-angle and multi-dimensional way through a dialogue between the ancient and the modern, integrating the "ancient" elements in the contemporary techniques.
Fengjie is a county with rich cultural deposits and a beautiful natural landscape. (Photo/ Fengjie County)
Highlighting the influence of "agriculture, culture and tourism" integration
Gong said that the two big events held together would highlight the deep integration of "agriculture, culture, and tourism," focusing on the principles of frugality, efficiency, and safety, and adopting a combination of "online + offline" to fully release the influence and spreading of the event.
As Gong introduced, the combination of the two events also highlighted three major features.
First, based on its rich human resources, good industrial foundation, and excellent development environment, Fengjie County has been vigorously fostering the script-writing industry, which focuses on "script creation and trading" and "film and television shooting and production," and striving to build a script-writing center and film and television base with international influence.
Secondly, in recent years, Fengjie has fully explored and utilized the culture of the Three Gorges, the Three Kingdoms, and poetry and developed a series of cultural products to allow the public to enjoy the mountains and waters, poetry, and food in Fengjie.
Thirdly, at the current time, the golden oranges are already ripe on the branches in Fengjie, and the sweet fruits will be available in the market soon. In this Orange Fair, many authority guests will come together to discuss the development of the orange industry and will promote the quality development of the international and domestic citrus industry.
The golden oranges are already ripe on the branches in Fengjie. (Photo/ Fengjie County)
Promote the "business card" of Fengjie County
At the press conference, Zhong Qianyuan, a member of the CPC Committee of Chongqing Municipal Commission of Culture and Tourism Development, said that based on the inheritance and innovation, the poetry festival would present the most beautiful culture, the best scenery, and the latest development of Fengjie to the domestic and foreign audiences.
In addition, Hu Yunqing, Executive Deputy Mayor of Fengjie County, said that with the continuous holding and innovative awareness, the "China-Baidicheng" International Poetry Festival has a significant effect on the promotion of Fengjie's popularity and cultural tourism influence.
"In particular, the accelerated development of the culture and tourism industry is worth mentioning." Hu Yunqing stressed that the poetry festival activities had promoted the rapid development of Fengjie County's excellent traditional culture. The county has achieved significant growth in the number of tourists received, ticketed tourists, overnight visitors, rural tourism trips, and comprehensive tourism revenue.