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Country Pavilion Sees Massive Import Opportunity

By XINYI LI|Nov 06,2018

One of the highlights of the ongoing China International Import Expo is the Country Pavilion for Trade and Investment, where 82 countries and three international organizations are showcasing their latest products.

There are 12 "Guest of Honor" countries at this first CIIE. They are Brazil, Canada, Egypt, Germany, Hungary, Indonesia, Mexico, Pakistan, Russia, South Africa, Vietnam, and the United Kingdom. Having such a status means they get their own national pavilions.

For instance, at the pavilion for Brazil, a country that is eager to export its food and agricultural harvest to China, visitors can find local products, such as coffee beans. Visitors also can enjoy passionate dancing here.

The CIIE has also been warmly received by the German business community with this Guest of Honor sending 170 companies to the expo. These companies come mainly from sectors such as tech, manufacturing, automobiles, chemicals, machinery equipment, as well as food and beverages.

There are around 60 British companies participating in the China International Import Expo. The UK’s 350-square-meter national pavilion is focused on creativity and innovation, and one of the highlights here is the virtual reality experience. For example, audiences can enjoy “live orchestra performances” via digital and interactive devices provided by Inition, a British creative innovation company. Football fans who follow the English Premier League will also find in this pavilion the only replica of the Barclays Premiership Trophy.

Source: China Daily



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