Chongqing is a major player in the consumption category in China. Besides its massive population of over 32 million, the tourism and hospitality industry is mature and developed.

Travel reports show that Chongqing is one of the most popular cities for accommodation reservations during holidays. There are nearly 80000 registered hotels in Chongqing, and most of them can be booked online, and economy hotels in Chongqing account for 90%.

Among the districts and counties in Chongqing, Yuzhong District reaches the highest number of hotels, accounting for 1/6 of the number of hotels in the city. Yubei district and Jiangbei District rank second and third, respectively. Moreover, there are nearly 70 high-end hotels in Chongqing, including JW Marriott, Westin, Regent and Niccolo, and so on. Ritz Carlton and Rosewood are about to open in a few years.

Guided by the wider and comprehensive opening-up strategy, Chongqing focuses on implementing three major projects, including gathering international consumption resources, cultivating and growing local quality goods, and branding special services.

Gathering international consumption resources, the city focuses on creating a hub for the global allocation of consumer resources. This includes creating a global concentration of quality market players, cultivating a preferred location for world-renowned brands, and building a leading region for global quality services.