Jingzhu village has integrated agriculture with tourism activities. Alongside its beautiful countryside, the village has built Guiyuan Tourist Hamlet as an agriculture-based artistic, pastoral complex with various ethnic features under the theme of "Garden Manor Paradise."

The village is working towards preserving cultural heritage, including wax printing, bamboo weaving, playing wood and leaf-based musical instruments, traditional pickle making, palm fiber weaving, and traditional earthenware.

The village hosts regular cultural activities such as country dance parties, concerts, and wine parties. It also organizes large-scale professional sports events with Fairy Mountain throughout the year, such as the International Mountain Outdoor Sports Open, the International Marathon, and the 100 km cross-country race.