Chongqing - JD Mountain and Sea Music Festival, Chongqing Half-Marathon, ASEAN Premium Experience, special offers on local agricultural products, housing fair, home decoration season...  all thematic events were launched in Southwest China's Chongqing at the “Land and Sea Promise - 2023 Enjoy Banan” theme events season on March 25 and will last until May 31. 

The total amount of the preferential distribution is over 40 million yuan (about 5.8 million U.S. dollars), which will maximize the benefits to the citizens and add vitality to the market players.

On the day of the event, at the Banan Wanda’s ASEAN Premium Exhibition and Sale Area, high-end seafood such as Thai deep-sea prawns and large yellow croakers were coveted, while Laotian beer, Thai rice, Musang King durian, Malaysian bird’s nest, and other delicacies attracted the public to stop and try.

“The price of ASEAN goods here is lower than the market price by 20%, and we can buy Southeast Asian cuisine without going out of the country,” said Mr. Zhang, a resident who was shopping at the event. “It’s very convenient.”

In addition, in Banan Wanda Square, agricultural products tasting and auto and motor consumption events were also in full swing. Hundreds of Sichuan and Chongqing local agrarian products were available online and offline.

The events season features activities such as the Kite Flying Festival, Cycling and Camping Event, the first Pet Festival, Panda & BabaTiger Cultural and Creative Products Market, Spring Outing Festival, and Youth Talent Show, which will continue to ignite the weekend economy and nighttime economy.

After the opening ceremony, the first Land & Sea Music Festival was held at Chongqing Huaxi LIVE-Yudong at 2:00 p.m. Eight groups of famous artists brought rolling performances for 7 hours.

In addition, the event season will also distribute 10 million yuan subsidies of “house purchase + home decoration” and over 40 million yuan consumption vouchers in batches.

During this events season, Ba’nan also has a special service hotline, 66228844, to provide attentive service for the public, ensuring a fun and comfortable experience.