Chongqing - "Molewater System Co., Ltd (Molewater) is currently focusing on market expansion in Southeast Asia, including Thailand, India, Malaysia, and South American nations such as Chile and Brazil," said Ma Bing, Chairman of Molewater.
Ma continued that Molewater's products have been adorned with the United Nations emblem, cementing their status as suppliers for UN water system products and extending their reach into the African continent.
Molewater is present at a foreign exhibition. (Photo/Molewater System Co., Ltd)
Molewater's journey into international markets traces back to July 2017, when they made their maiden voyage via the China Railway Express to export Purified Water System (PW) machinery to Kazakhstan. Purified water is a critical ingredient and processing aid for many pharmaceutical industries.
This landmark export marked the first time their products were transported via rail and also laid the foundation for a collaborative relationship with Kazakhstan, further broadening their international endeavors.
However, communication technologies were limited during this period, with no smartphones or popular social media platforms available. As a result, Molewater resorted to telephone marketing and sending product materials through postal services to connect with potential clients. Ma recollects that he had to make hundreds of phone calls daily, and the volume of printed materials sent was incalculable.
Yet, these concerted efforts yielded fruit. During this challenging phase, Molewater's employees, despite the inability to meet clients in person, managed to secure over ten orders through telephone communication and remote transactions.
This achievement not only helped Molewater navigate the hurdles of its initial establishment but also galvanized the entire workforce.
Today, Molewater's products find application not only in conventional industries such as testing, pharmaceuticals, and disease control but also in high-tech manufacturing companies, including VIVO, Luxshare Precision, and Apple.
Furthermore, Molewater has engaged in projects with BGI Genomics and the China National Gene Bank, contributing to human genome sequencing and the Large High-Altitude Air Shower Observatory (LHAASO) project.
Supported by the Belt and Road Initiative, Molewater has successfully ventured into over 20 countries, marketing its independently developed purified water preparation equipment. Their products have found applications in various sectors, including pharmaceuticals, healthcare, electronics, mobile devices, and palm oil production, cumulatively achieving over 40 million yuan (about USD 5.478 million) in foreign trade exports.
Molewater equipment is deployed overseas. (Photo/Molewater System Co., Ltd)
"We also need to seize market opportunities from international brand enterprises in other regions," Ma emphasized.
Last year, Molewater seized an opportunity when a prominent international electronics manufacturer's Vietnamese factory encountered production challenges. Within just three days, Molewater delivered a design proposal that received approval.
Their team ensured the products were delivered to the Vietnamese client's factory within 45 days while maintaining quality. After a week of water testing, over 30 performance indicators met the requirements, solidifying Molewater as a core supplier to the international brand.
By the end of September this year, Molewater had secured numerous orders for purified water equipment used in the same production chain and exported them to Mexico. This stands as a milestone in Molewater's international trade endeavors.
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