Chongqing - On December 5, Harbin hosted the 2023 Chongqing Cultural Tourism Promotion Conference (Harbin), a prestigious event masterminded by the Chongqing Municipal Commission of Culture and Tourism Development.

On December 5, the 2023 Chongqing Cultural and Tourism Promotion Conference was held in Harbin. (Photo/Chongqing Municipal Commission of Culture and Tourism Development)

The event saw a participation from over 100 esteemed representatives from the tourism industry across Heilongjiang Province and Harbin City.

The conference saw participation from over 100 esteemed representatives from the tourism industry across Heilongjiang Province and Harbin City. (Photo/Chongqing Municipal Commission of Culture and Tourism Development)

The event splendidly highlighted Chongqing's distinct cultural and tourism offerings in a variety of ways, including promotions of cultural tourism projects, artistic performances, and announcements of special tourism discounts. The opening dance performance, Song of Prosperous Times, set an illustrious tone for the conference.

The presenters gave a comprehensive overview of Chongqing's cultural and tourism sector, featuring an array of unique cultural tourism routes. These included the Wulong Karst landscape, Taohuayuan (the Peach Blossom Spring) in Youyang, the Wuling Mountain Rift Valley, Simian Mountain, Changshou Lake, Jinyun Mountain in Beibei, the Small Three Gorges in Wushan, and Tongjing Hot Springs. In a heartfelt invitation, they encouraged tourists from the Northeast to visit Chongqing for leisure and tourism, offering them an opportunity to immerse in the mountain city's essence and cultural allure. The conference successfully introduced Chongqing's tourism products to Harbin, garnering significant attention from the local tourism sector and the general public, thereby elevating the profile and prestige of Chongqing's cultural tourism in the Northeast region.

The artistic performances for the conference (Photo/Chongqing Municipal Commission of Culture and Tourism Development)

Recently, the Chongqing Municipal Commission of Culture and Tourism Development has been spearheading a nationwide marketing and promotional campaign. This initiative includes the introduction of innovative City Walk routes and an array of winter tourism products. These efforts are strategically designed to elevate the Chongqing cultural and tourism brand further, augment its appeal in the marketplace, and stimulate increased consumption in cultural tourism.