Chongqing - Chongqing now stands as China's largest metropolis, housing a staggering population of over 32 million. The city was once secluded by mountains and shaped by water, but how did its people break through geographical barriers and create an unparalleled, irreplicable super metropolis?
On December 25th, the new book titled Hi, I'm Chongqing was unveiled at the Chongqing China Three Gorges Museum, promising to comprehensively reveal the city's development secrets to the people around the world.
On December 25th, the book, Hi, I'm Chongqing was unveiled at the Chongqing China Three Gorges Museum. (Photo/Western China International Communication Organization)
The book is planned by the Publicity Department of the Chongqing Municipal Committee of the Communist Party of China, jointly produced by the Western China International Communication Organization (WCICO), and crafted by the professional geographic popular science institution "Institute for Planets", published by CITIC Publishing Group.
It took three years for the Institute for Planets to craft The book. Starting from Chongqing's natural geographical environment, the book narrates the adaptation, shaping, and creation of Chongqing residents on this land since ancient times, leading readers to understand the past and present of Chongqing and its people.
With over 200 exquisite photographic works, the book immerses readers in the landscapes of Chongqing, showcasing its spatial breadth. Dozens of scientifically crafted maps analyze the geographical and cultural depth of Chongqing, while concise text elucidates the length of Chongqing, revealing its broader connotations.
Snow-covered landscapes along the rivers and mountains. (Photo/Tang Lei@ Institute for Planets. Image source: Hi, I'm Chongqing)
Geng Huajun, director of the Institute for Planets, said, "The original intention of this book is to tell the story of Chongqing to the world from a geographical perspective. In the past two years, there has been considerable attention paid to various internet-famous attractions in Chongqing. However, I believe the understanding, research, and exploration of various aspects of Chongqing are just beginning. We hope to initiate broader interest, understanding, and in-depth exploration of Chongqing with this book."
Geng Huajun, the director of the Institute for Planets give a speech at the launch ceremony. (Photo/Western China International Communication Organization)
Chen Dongyan, chief editor of the WCICO, said, "Hi, I'm Chongqing is an excellent material to introduce Chongqing to overseas readers. The WCICO plans to include English content in the second edition to better convey the charm of Chongqing to the world."
During the launch event, Chen Wei, deputy secretary of the Party Committee and General Manager of CITIC Publishing Group said, "CITIC Publishing will utilize a three-dimensional content matrix to present a comprehensive and open image of the new Chongqing from multiple perspectives." CITIC Bookstore, a subsidiary, plans to organize a theme cultural exhibition titled "Encounter Chongqing: Diverse City, Future Reflection" at Chongqing Jiangbei Airport at the beginning of the new year, providing travelers with a tangible experience of Chongqing culture.
The new book charity sale at the Chongqing People's Square. (Photo/Western China International Communication Organization)
Cao Jianshen, director of the Bureau of Press and Publication of China Post Group Corporation, announced the issuance of a themed stamp album titled "Chongqing on Stamps." Chongqing Post Company will also broadcast recommendations for the new book on 1,741 large-screen advertisements in postal outlets throughout the city.
The WCICO will collaborate with CITIC Publishing Group to conduct a variety of promotional activities in the Chongqing CBD business district, major bookstores, and universities, reaching a broader audience. In addition to the CITIC online bookstore, the book is available for purchase at various Xinhua bookstores, SiSYPHE bookstores, and Jingdian Bookstores in Chongqing, as well as through China Post.
The book launch event included two fascinating dialogues focusing on Chongqing's cultural heritage and visual charm. Geng Huajun, director of the Institute for Planets, said that the inception of this book was aimed at showcasing Chongqing's efforts to break through the constraints of its mountainous terrain and water barriers, aspiring to become an international metropolis.
The book launch event included two fascinating dialogues focusing on Chongqing's cultural heritage and visual charm. (Photo/Western China International Communication Organization)
Ma Ranxi, Deputy Director-General of the Publicity Department of the CPC Chongqing Municipal Committee, said, "Mountains and rivers are participants in this city; they are by no means objects to be changed by people. This reflects Chongqing's reverence for mountains and rivers in promoting the ecological and harmonious development of the city—a genuine aspect of Chongqing that we want to show the world."
Photographer Zhang Kunkun added, "Neither images nor words can define Chongqing because the soul and spirit of Chongqing are in the hearts of each of us, and each person has a different Chongqing in their hearts."
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