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Taking Root in ASEAN: The Next Challenge for Chinese Companies|Let's Meet

By ALEX REPORTERFYTIANYAO, NIUYUTING CHENXIONG, ZILE|Aug 19,2026

Chongqing - The first all-English international broadcast program in Chongqing, the 238th episode of "Let's Meet," titled “Taking Root in ASEAN: The Next Challenge for Chinese Companies,” jointly produced by the WCICO and Chongqing Satellite TV, will be broadcast globally on August 19.

Taking Root in ASEAN: The Next Challenge for Chinese Companies

As economic globalization continues to deepen, Chinese companies are accelerating their expansion into the opportunity-rich ASEAN market. But for Chinese businesses, “going global” is only the first step. The next major challenge is how to truly integrate into local markets and achieve long-term growth. Recently, the 2026 Land-Sea Economic Forum was held in Kuala Lumpur, Malaysia, bringing together representatives from the political, business, and academic communities of China and Malaysia to discuss AI, localization, and regional cooperation. In this episode, let’s explore how Chinese companies are finding new ways to put down roots in ASEAN.



Chongqing Explores New Opportunities in Kuala Lumpur

As more Chinese companies deepen their presence in ASEAN, Chongqing is also bringing its industries, brands, and development opportunities to Kuala Lumpur. Recently, the “China, An Opportunity: Chongqing Brands” Kuala Lumpur Promotion Event was held, giving local guests a closer look at Chongqing while creating a new platform for Chongqing companies and brands to expand into ASEAN markets. How is Chongqing leveraging cooperation to unlock new opportunities? In this episode, let’s take a closer look at the city’s approach.

From “Living off the River” to Green Prosperity: Changjiang Village’s Answer After a Decade

Changjiang Village in Linxiang, Hunan Province, once faced the growing pains of development. Today, it has emerged as a remarkable example of ecological revitalization. Over the past decade, the village has moved away from a development model that exploited the river at the expense of the environment and embarked on a new path that balances ecological conservation with economic development. In this episode, let’s see how Changjiang Village has written its own answer over the past ten years.

Chongqing’s “Magical” 3D Landscape Goes Viral Again

Thanks to its unique mountainous terrain, Chongqing has developed a highly distinctive three-dimensional urban landscape. Recently, TikTok creator @biusss26 posted a striking visualization showcasing Chongqing’s dramatic vertical elevation differences. The video has surpassed 1.2 million views, once again putting the city’s “magical” terrain in the international spotlight and sparking lively discussion among overseas viewers. To close the episode, let’s take a look at Chongqing’s extraordinary urban landscape through the eyes of international netizens.

《Let’s Meet》 airs every Wednesday and Saturday at 6:00 p.m. and is simultaneously released across Chongqing Satellite TV, the official Let's Meet WeChat account, the official Let's Meet YouTube channel, the Bridging News app, the iChongqing website, iChongqing's Facebook account and YouTube channel, as well as WCICO's global communication network and Chongqing Satellite TV's new media platforms.


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